|






MaxxAthlete, the leading event marketing and digital media company dedicated to the grassroots sports industry, announced today that it is launching a new online youth sports magazine - MaxxScoreCard.com. And this is especially important for you, because MaxxAthlete has purchased the assets of the HOOPSCOOPOnline and Hoopmasters, which are two of the leading independent grassroots basketball media web sites. “Having two of the most influential and respected evaluators of basketball talent, in Clark Francis and Van Coleman, heading our magazine gives us immediate credibility within the marketplace," says MaxxAthlete CEO Michael L. Mahoney. "Subscribers will now have access to both writers’ columns on a daily basis."
The company’s online community changes the industry’s business paradigm by providing a central repository for youth sports content. This results in greater player recognition, increased team participation, improved community communication, higher quality events, and lower media costs. MaxxAthlete’s Internet brands include a broadcast network for youth sports (GrassrootsTV.com), a social network for athletes (JoxxStop.com), a college coaches recruiting network (MaxxInsight.com), and an online sports media site (MaxxScoreCard.com).
“Hoopmasters is excited to be part of the MaxxAthlete family of companies," says Coleman. "The leading edge work that they are doing with profiling players and their use of video highlights combined with statistics will enhance the readership experience for our valued subscribers." We too look forward to this ground-braking change, because MaxxAthlete understands the value of digital media and the role it will play in helping the youth sports industry evolve. The HOOP SCOOP looks forward to being an integral part of the MaxxScoreCard offering and helping it realize the synergies that exist with MaxxAthlete’s Internet TV network - GrassRootsTV.
Subscribers will be able to log on to their existing URL at HoopScoopOnline.com or HoopMasters.com or by entering MaxxScorecard.com. Here is a link to a prototype version of the site so that you can see our new layout for our publication - www.maxxathlete.info. The site is scheduled to go "live" later this month and your subscription price will remain the same for the balance of the year. So for now enjoy a double dose of basketball content from MaxxAthlete. In the longer term a representative from our company will be contacting you to introduce our company and to determine what features you will like to see in MaxxScorecard.com.





